Alzheimer - Campaign
Client
World Alzheimer’s Day
Services
Art Direction
We focused on raising awareness of the profound emotional impact words can have on individuals living with Alzheimer’s. To visually express this message, We designed sculptures of people made entirely of words, symbolizing the delicate balance between remembering and forgetting. These sculptures served as a powerful reminder of how deeply our words shape their reality, underscoring the importance of empathy and understanding in communicating with those affected by Alzheimer’s.
